ONPACE — Brand Identity & Visual Direction

Developed a clean and contemporary visual identity for ONPACE, combining refined typography, minimal graphic elements, and a soft editorial aesthetic.

The direction focuses on clarity, movement, and modern simplicity, using a restrained color palette, translucent compositions, bold logo applications, and structured typography to create a distinctive and cohesive brand presence. I developed the visual language across brand identity, graphic compositions, logo applications, and campaign-style visuals, creating a system that can translate naturally across apparel, digital content, and brand communication.

Role: Brand Identity · Art Direction · Graphic Design · Visual Direction · Campaign Design Tools: Adobe Photoshop · Adobe Illustrator

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