The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Supported marketing and execution for a community-focused ribbon cutting event, reinforcing brand presence and stakeholder engagement.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Sharing a two-part landing page project we completed for two separate coaching brands in the wellness space 🚀
Each brand runs its own evergreen webinar funnel, and both needed a stronger registration page. We treated each one as its own project – separate audience, separate messaging, separate visual direction – while keeping the funnel strategy consistent across both.
The interesting part was designing for the same expert voice but two completely different pain points: one page speaking to people trying to quit smoking, the other to people struggling with weight. Getting that tone right for each audience was the real work here.
Two brands, two audiences, one solid approach. The landing pages look really well done!
Brand awareness is not your problem
Every week I talk to a founder who tells me "We need more brand awareness." And every week I ask the same question: "What happens when someone actually lands on your site?"
Silence. Or worse is they already know the answer. The site looks like it was built by a different company than the one they describe on sales calls.
If you're Series A to C your problem is what happens after they find you. The credibility gap, where your product has outgrown your brand, and every surface a prospect touches (like your site, your deck, your onboarding) quietly undermines the trust your sales team just spent 45 minutes building.
Pouring money into awareness when these surfaces don't convert attention into trust is like turning up the volume on a broken speaker.
Fix the gap first
Real great Example of viewing the problem from a structural angle... Love the last analogy "Turning up the volume of a broken speaker"...
Trending
Figma Make
Go from idea to prototype in minutes. What are you designing?
brandguidelines
Brand guidelines are becoming living systems, not static documents. What are you building for your clients?
aivideo
AI video tools are moving at warp speed. Which ones are you experimenting with?
illustration
Handcrafted illustration is bubbling up across the web. What are you drawing lately?
freelancerlife
Freelancer life is wins, pivots, and everything in between. What’s yours right now?
