Brand Identity Applied Across a New CampaignBrand Identity Applied Across a New Campaign
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An existing brand identity showcased across a new campaign. This was one of my favourite projects ever!
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Benjamin's avatar
TRUEFRAME logo
made for the long way home across the back of that jacket is so good
Seadhna's avatar
Couldn't agree more!!
Mostafa's avatar
Great brand identity design specially bottom right and bottom left designs ❤️❤️
Great job Seadhna🔥🔥
Seadhna's avatar
Thank you so much Mostafa, as always!
Mostafa's avatar
Pardon Seadhna❤️
How you get your first client❓ help me please😊
Bella's avatar
Love this!
Seadhna's avatar
Thank you so much Bella!
Noah's avatar
Amazing
Seadhna's avatar
Thank you so much Noah!
Naim's avatar
That gold foil on textured paper is just perfect. Really love the soft swirl in the logo, feels so calm. Saved for inspiration!
Thayline's avatar
Love the bold type against those mountain photos, Seadhna 🤍
Seadhna's avatar
Thank you so much Thayline, really captures the atmosphere doesn't it?
Nesar Ahmad's avatar
Phi Studio logo
Nice 👍
Seadhna's avatar
Thank you!!
Timothy's avatar
Taking an existing identity and stretching it across a whole new campaign is such a good test of a system. This looks like one of those projects where everything just clicked.
Seadhna's avatar
Ah, thanks so much Timothy. It really is! It is such a great brand identity that it was a really easy project to undertake honestly and it was a pleasure to work with the assets.
Rafee 's avatar
The "Made for the long way home" hoodie shot is great. Those hang tags feel like a real outdoor brand.
Seadhna's avatar
Thank you so much Rafee! Love hearing your thoughts!
OLANREWAJU's avatar
The 'Made for the long way home' line does a lot of heavy lifting here — it holds on the jacket back, the store interior and the hang tags without feeling repeated. That's the sign the identity was strong before the campaign started. The mountain type treatment is my favourite...
Seadhna's avatar
Thank you so much Olanrewaju, i'm so glad you see the vision! I'm loving reading your thoughts. Thank you for sharing them!
Hanzla's avatar
Awesome case study! The visual hierarchy and brand consistency here look so clean.
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