Expert Identity & Packaging Design for Retro Gaming Brand

Expert Identity & Packaging Design for Retro Gaming BrandExpert Identity & Packaging Design for Retro Gaming Brand

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Vaibhav Yadav

pro

• 9h

Identity and packaging design for a retro gaming brand – OSS.

Umar Tanveer

• 9h

Loved the Branding 😉

Victor Onifade

• May 9

Momentini // Brand Identity Concept

Project Overview:

A comprehensive visual identity and packaging concept developed for Momentini, a premium newborn gift brand based in London. This project serves as a study in "Quiet Luxury," prioritizing warmth, heritage, and an editorial feel to resonate with the modern, high-end parenting market.

The Strategic Vision:

The goal was to move away from traditional juvenile aesthetics toward a "grown-up" editorial identity. By combining archival-inspired typography with a sensory-focused material palette, the brand is positioned not just as a retailer, but as a curator of family milestones. Creative Execution:

Visual Identity (Option A: The Golden Milestone): This direction utilizes an Ivory, Warm Taupe, and Soft Gold palette to evoke a sense of timelessness and "keepsake" quality. The iconography features a minimalist arch and cloud, symbolizing a safe, nurtured beginning.

Visual Identity (Option B: Organic Heritage): This direction explores Sage, Eucalyptus, and Terracotta tones. It focuses on "Mindful" and "Natural" brand values, utilizing linen textures and debossed logos to create a tactile unboxing experience.

Typography: Both directions lead with Playfair Display, a classic high-contrast serif that provides the necessary editorial authority and prestige.

Packaging Suite: Designed a cohesive system including matte-textured gift boxes, custom-printed tissue paper, archival welcome cards, and muslin bags to ensure every touch point feels considered and luxurious Technical Deliverables:

• Primary & Secondary Logos: Scalable vector designs for print and digital use.

• Brand Value Iconography: Custom icons for "Sustainable Materials," "Keepsake Quality," and "Made for Memories".

• Material Specification: A curated guide for paper finishes (Soft Touch Laminate, Embossed Logo, Cotton Ribbon) to guide physical production.

Visual Design Creative Direction Editorial Design Adobe Photoshop Canva

Arooj Mazhar

• 2d

this is too pretty

Avolé Studio

pro

• May 9

CLOU — Brand Identity & Packaging

A premium skincare brand inspired by the purity and softness of clouds. From naming and brand strategy to packaging and 3D product animation. Soft cloud motif, refined typography, serene palette and modern minimalism with elevated shelf presence. Every detail designed to communicate freshness, luxury and sustainability.