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A Fresh Look for Sports eCommerce
For this sports eCommerce website, the goal was to create a shopping experience that feels clean, energetic, and easy to explore.
I used bold product visuals, ample breathing room, clear categories, and simple navigation so customers can quickly discover shoes, clothing, equipment, and new arrivals without feeling overwhelmed.
Every section is designed to keep the products in focus while making the journey from browsing to buying feel smooth.
Clean design. Strong products. Simple shopping. ⚡
Need an eCommerce website that looks great and makes shopping easier? Let’s connect.
#EcommerceDesign #WebDesign #UIUXDesign #SportsWebsite #WebsiteDesign #FigmaDesign #EcommerceWebsite #UIDesign #UXDesign #ProductDesign #WebDesigner #CreativeDesign
The generous spacing works really well here — it gives the products room to stand out without making the catalog feel empty. I recently explored a similar balance between visual atmosphere and easy browsing in a vinyl e-commerce project. How did you approach the category structure for mobile?
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AURA — Luxury Fragrance Website 🌸✨
AURA is a luxury fragrance website concept built around softness, atmosphere, and product storytelling.
The goal was to make the perfume feel almost weightless — combining dreamy skies, delicate pastel tones, translucent UI elements, and an oversized product visual to create an emotional first impression.
Special attention was given to:
• a product-focused hero that makes the fragrance the main visual anchor
• soft glassmorphism cards for fragrance notes, pricing, and product details
• an airy pastel palette inspired by clouds, light, and floral notes
• elegant typography that adds a premium editorial feel
• a fragrance selector that introduces different scents without distracting from the hero
• clear product discovery and shopping actions
• a mobile experience that keeps the same immersive visual atmosphere
• a lightweight mobile menu with product discovery and social touchpoints
The result is a soft, premium digital experience that combines luxury storytelling with clear e-commerce functionality.
Looking to create a distinctive website for your beauty, fragrance, or lifestyle brand? Let’s create something memorable ✨
The typography fits the fragrance vibe perfectly 🌷
About a year ago, we shared our work for DreamGround here ✨
Since then, a lot has changed. The brand evolved, the positioning shifted – and it was time for the website to evolve with it.
So we came back to the project and redesigned the page to reflect this new direction, while adapting everything to work smoothly in Kajabi.
It was a quick and really enjoyable project – clear communication, trust in the process, and an easy collaboration from start to finish.
We love when clients come back to us as their businesses grow. It’s always special to see how a brand evolves and to be part of its next chapter 🤍
I like that this is a second chapter for the same client. Reworking the page around their new positioning, while making it practical in Kajabi, feels much more valuable than just giving it a new look.
I love building brands, but seeing them come alive on a website might be my favourite part.
some favourite web work from the archive
Great Job, Lucie
