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Giving Zain Surgicals a digital glow-up 💚
For the Base44 × Contra #GiveItAGlow challenge, I reimagined the digital experience of Zain Surgicals, a local healthcare and mobility equipment business.
Rather than creating a conventional medical equipment website, I wanted to tell a story.
I created a short animated film following an elderly father whose steps gradually slow over tim 54e. Through moments of care, dignity, family support, and the use of mobility equipment, the story highlights that healthcare is about more than products—it's about preserving independence, comfort, and the moments that matter most.
This project combines UX design, branding, accessibility, AI, automation, and storytelling to demonstrate how thoughtful digital experiences can make healthcare feel more personal, supportive, and approachable.
Project Link:
Disclaimer: This is an independent redesign created for the Base44 × Contra #GiveItAGlow challenge. It is not affiliated with or endorsed by Zain Surgicals.
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#GiveItAGlow #Base44 #WebDesign #UXDesign #Accessibility
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New project in the works - OneCare.
One app for premium care delivered to your address. Cleaning, beauty, healthcare at home, handyman, plumbing, pest control, pet care, laundry, and a lot more.
More to come soon 🤌
Nice work
🌿 WoodCrafts — from scattered inquiries to a unified lead system
One thing I love about working with real businesses is that the first version is rarely the final version. 🚀
You can support my submission here: https://on.contra.com/cGfrMR
The version I submitted for the Base44 challenge was intentionally built fast so I could validate the concept with the business owner and launch something useful as quickly as possible.
After the submission, we reviewed the product together and identified several improvements that would make the website even more valuable in day-to-day operations.
The biggest improvement was the “Our Work” section. Instead of showing all completed projects in a single feed, I added category tabs that allow visitors to filter projects by product type, such as raised garden beds, pergolas, or utility buildings. This makes it much easier for potential customers to find examples that match what they’re looking for.
I also built a secure admin panel for the business owner.
This is a small family workshop, and the owner personally handles customer communication, content updates, lead management, and project coordination. I wanted to give her the ability to manage everything without relying on a developer.
Through the admin panel she can:
✅ Upload new completed projects that instantly appear on the website
✅ Add customer reviews
✅ Track incoming leads generated by the website
✅ View estimated project values and lead statistics
Access is protected through personal credentials, ensuring that only authorized users can manage the content.
As a result, the website is no longer just a marketing page — it’s becoming an operational tool that helps run the business.
Another interesting change is that I’m showing a different version of the website today. Since the business operates in Ukraine, the live website should naturally be in Ukrainian. Using Base44, I duplicated the original project, translated the entire experience into Ukrainian, and then implemented all of these improvements directly into the production version.
Now customers can easily browse the latest projects without digging through Facebook posts, while the business owner can independently manage content, reviews, and leads from a single place.
This is the version that will continue serving the business long after the challenge is over. ❤️
Live working website for customer here: https://woodcraftsua.base44.app
#Base44 #BuildInPublic #Automation #AI #UXDesign #WebDesign base44giveitaglowchallenge
Great work! I really like that you focused on building something that delivers real value for the business instead of just creating a demo. The admin panel and categorized portfolio make the website much more practical for day-to-day operations. Wishing you the best in the challenge!
The strategic challenge for the full website was sequencing. A logistics leader landing on this page may understand the problem Augie solves but not yet understand what AI actually does for their team day to day.
Each section was built to answer one specific question in the order a visitor would naturally ask it. What does Augie do. Does it work with the tools we already use. Is it built for our specific type of operation.
Green runs through every section consistently, carrying the same brand language from trade show booth to digital so the brand feels the same wherever the audience encounters Augment. The grid gives the page rhythm without making it feel rigid, each section carrying its own structure while elements occasionally cross between them.
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