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Burger Empire – Premium Burger Brand Identity
A complete and modern brand identity concept created for Burger Empire, a premium fast-food restaurant. The project combines a bold burger logo with a strong black and gold visual identity to create a memorable and professional brand.
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Very cool logo! 🙌
Direct Design Branding & Website
Direct Design is a digital-first creative agency built on a simple belief: there’s always a clearer, more direct way forward.
We started this project with just two words: Direct Design, and complete creative freedom.
We explored a lot of narratives around what “Direct” could mean until we landed on something that felt obvious: roads, traffic signs and wayfinding. In the design world, everyone is trying to find a more direct way forward. Better decisions, fewer detours, clearer direction. So we built the brand around that idea.
What we did:
Brand Strategy + Narrative
Brand Identity
3D Design
Web Design + Development
We probably spent way too much time obsessing over details most people will never notice, but that’s also what made this one so fun.
And yes, it’s completely human-made. No AI. Even the 3D was manually built in Blender.
Full case study coming soon! CHECK OUT THE WEBSITE: https://wearedirect.co/
Let us know what you think in the comments, and follow for more.
The way you turned “Direct” into a full wayfinding system is such a strong concept. Love how the narrative carries through the identity, 3D, and web experience without feeling forced really thoughtful work 👏
Loving the dithered visuals!