The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
New project live: Espai Feilen, a martial arts dojo in Barcelona with thirty years of history and no visual system.
I rebuilt the whole thing as one pack. Brand identity in Figma: raspberry palette, Lora and Source Sans, ink stroke, petals and the kanji seal. Then the Instagram profile, the website and a three step trial class funnel. Then the part that keeps it alive: a weekly content system with templates, Jitter motion stories and an n8n workflow that drafts captions and sends WhatsApp confirmations.
Design and code from the same desk, so nothing gets lost between the logo and the booking flow. Three case studies are now on my profile, starting with the identity.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
What if a brand only sold black, and still made you choose?
Meet VAEL, a lifestyle brand of black everyday goods: heavyweight tees, caps, pocket tools and playing cards. Every piece comes in two editions:
Onyx: all black, black on black. Quiet and minimal.
Contrast: black with white trims and silver details. Sharper, with a bit of edge.
I designed the homepage and Shop All page around that one choice. Pick an edition on any product and the visuals switch with it. The look stays clean: a white canvas, bold condensed type, soft rounded corners and one light-pink accent, so the products do the talking.
Included: desktop and mobile designs, a working prototype and editable Figma screens.
🖤 The full template is coming soon, for free. Follow so you don’t miss it.
Clean and pro work
New on Contra, not new to design.
I draw logos by hand, then build everything around them: the brand, the website, the store. Lately I also make product films and ads with AI.
Recent work: an RY monogram and site for a Koreatown law firm, a winged W for a defense firm, and my family's golf eyewear brand, from the mascot to Shopify.
Starting a brand, or have one that doesn't feel like you yet? Show me what you're building.
The logo-led system reads tight because the wordmark sits clean in the negative space instead of fighting the emblem — when a brand has that kind of restraint, the Shopify store usually carries the same hierarchy into the product grid and checkout without inventing new rules....
What if your favorite skincare brand got a Halloween makeover? 🕷️
For this little experiment, I’m giving The Ordinary a 𝔤𝔬𝔱𝔥 alter ego.
The challenge was keeping the things that make the brand instantly recognizable: its straightforward logo and typographic editorial layout, clinical packaging, and no-nonsense aesthetic.
Instead of turning it into a completely different brand, I wanted to push those same elements into darker territory with 𝔢𝔢𝔯𝔦𝔢 tones🕸️ , gothic details, and a more mysterious product presentation.
Even in costume, you should know exactly who you're looking at.
Which brand would you love to see get a Halloween makeover next? 👻
This is genius Anita! 🕷️ Giving The Ordinary a goth alter ego but keeping it instantly recognizable - that's the real challenge and you nailed it! The black bottles with that vintage gothic border still feel so The Ordinary. Love how you kept the typographic editorial but made it spooky. The Ordinary but make it Halloween! 🖤