Loving Animal Clinic — Social Media Content & Visual Direction

I developed and managed social media content for Loving Animal Clinic across Instagram, Facebook, and TikTok, with the goal of increasing brand awareness while making pet-care information more accessible and engaging.

The visual direction uses a soft turquoise-based palette with playful layouts, pet imagery, illustration, and educational graphics to keep the clinic approachable while maintaining consistency across different types of content. Posts ranged from pet-care tips and veterinary education to seasonal campaigns, adoption awareness, and general brand communication.

Alongside visual design, I also helped shape the content approach so that each post served a clear purpose — whether educating pet owners, building trust, increasing reach, or strengthening the clinic’s online presence.

My role: Social Media Designer · Content Creator · Visual Direction Skills: Social Media Design, Content Strategy, Brand Consistency, Educational Graphics, Illustration, Instagram Content