Orbitly Logo Design

Orbitly was a logo design project focused on creating a visual identity that feels modern, distinctive, and easy to recognise.

The goal was to develop a mark that could communicate movement, connection, and a sense of forward direction without relying too heavily on obvious tech or space-related symbols.

I explored different forms, proportions, and typographic directions before refining the concept into a cleaner, more intentional identity. The final logo balances simplicity with character, giving Orbitly a visual presence that can grow with the brand.