Works-first changes who bounces as much as how many — the people leaving now are mostly the ones who were never going to brief you anyway. The thing I'd keep an eye on is that the about page is usually where the pricing conversation starts, so it needs an obvious route back in from the work.

The shift from a traffic-heavy homepage to a clearer, more editorial composition feels well considered. The restrained type-and-image treatment gives the case study a distinct point of view while keeping the redesign story easy to follow.

looking great! i love that loading animation.

Losing half the traffic on the old homepage says a lot about how little value an about page adds next to just showing the work. Was that a hard call to make, or did the analytics make it obvious pretty fast?

Nice!!

Clean!!!

Losing half your traffic on the old homepage is the kind of number that makes the decision easy. Works page as homepage is honestly underused.

Stunning site! 👏

So unique design concept 10/10 on uniqueness 🙌