The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Building an Automated Shopify Customer Journey with Klaviyo
Email automation becomes much more valuable when it's connected to the entire customer journey.
Instead of treating each email flow as an isolated automation, I approach the journey as a sequence of customer touchpoints:
01 — New Visitor
Create the first opportunity to capture attention and build a relationship.
02 — Welcome Popup
Capture the visitor's email with a relevant signup experience.
03 — Welcome Email
Introduce the brand and begin nurturing the subscriber.
04 — Product Education
Provide useful information that helps customers understand the product and make informed decisions.
05 — Purchase
Move the customer from consideration to conversion.
06 — Follow-Up
Continue communication after purchase through relevant post-purchase messaging.
07 — Customer Retention
Use ongoing engagement to encourage customers to return.
My focus with Shopify + Klaviyo automation is to connect these touchpoints into a cohesive customer journey rather than simply creating disconnected email flows.
With 5+ years of Shopify development experience and 3+ years in email automation, I work across Shopify development, Klaviyo flows, segmentation, email automation, and customer retention strategies.
The objective: Visitor → Customer → Repeat Customer.
💬 Which automation would you prioritize first for an eCommerce store: Welcome, Cart Recovery, Post-Purchase, or Win-Back—and why?
#Shopify #Klaviyo #EmailAutomation #Ecommerce #CustomerRetention #EmailMarketing
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Challenges
View all
Related posts
HAKD Health partnered with GreenBerry to migrate their existing WordPress website to Shopify, with subscriptions forming the central focus of the new ecommerce experience.
The project included the migration and restructuring of products, content and key pages, alongside the development of a responsive Shopify storefront designed to make discovering, purchasing and subscribing to HAKD Health products simple across mobile and desktop.
The new website provides a streamlined subscription journey while giving the HAKD Health team an easier way to manage products, recurring orders and website content. It also establishes a scalable foundation to support the brand’s continued growth.
https://hakdhealth.com/
The subscription-first framing makes the migration feel grounded in the business model, not just the platform switch. The mobile product views also make the new shopping flow easy to understand at a glance.
@Figma to @Shopify with @Instant, feels like designing at light speed if you are fast enough, you can design each section while the next one gets built with
@Instant AI is the part I love the best while using AI, adding my human touch and personal taste
say NO to e-comm generic design flop
turn on sound 🔈
the faq block makes the page easy to use
E-commerce Website Redesign
A modern e-commerce website redesign focused on creating a cleaner, more engaging shopping experience while improving the overall visual structure and user journey.
The redesign combines strong product presentation, clear navigation, refined typography, and strategically placed calls-to-action to make it easier for visitors to discover products and move through the purchasing journey.
The interface was designed with responsiveness, usability, and conversion-focused layout in mind, creating a polished experience across desktop and mobile.
Focus: UI/UX Design • E-commerce Design • Website Redesign • Responsive Design • Conversion-Focused Design
Style: Modern • Clean • Minimal • User-Focused
Tools: Figma • Adobe Photoshop
#WebDesign #EcommerceDesign #UIDesign #UXDesign #WebsiteRedesign #ResponsiveDesign #Figma #ContraPortfolio
