The softest part of your day nobody talks about π¦
Spent the past week designing EIDER β a toilet paper brand built on a simple bet: even the most overlooked product in the house deserves real design attention.
No cartoon mascots. No literal bathroom jokes. Just calm pastel tones, restrained typography, and a quiet geometric duck mark β named after the eider duck, source of the softest down there is β that rewards a second look instead of shouting for one. πͺΆ
Sometimes the funniest thing a brand can do is take itself seriously.