Shopify beauty & accessories store, grew annual sales to $924,720 (+385% YoY) with 10,387 orders and an $86.91 AOV through Meta and TikTok paid campaigns.
The warm beige palette and the sofa hero with the arc lamp feel like a real showroom, and the mobile product page keeps the same calm look. Which part took longer, the homepage or the product page?
The yellow sticky note ("Biscuit deserves better than gas station treats") stops me first: a human voice and one colour pop on a quiet layout. The $1,209 back math ad is a close second, the number does the selling.