This project involved developing a premium visual identity for "Gatrat Al-Nukhba," a specialty coffee brand. The goal was to create a sophisticated, elegant aesthetic that reflects the high quality of the product.
Key Contributions:
Logo Design: Crafted a minimalist yet premium logo that blends traditional Arabic calligraphy with a modern touch, symbolizing coffee quality.
Packaging Design: Designed a cohesive packaging system applied to coffee canisters and takeaway cups, focusing on high-end textures and gold-foil branding elements.
Brand Presentation: Curated a professional portfolio showcase, featuring realistic mockups and lifestyle compositions to demonstrate the brand's presence in a market setting.
HYDRUM VEIL is a skincare brand built around a premium SPF 50+ sunscreen, developed as a complete brand identity, packaging design, and seasonal advertising campaign.
The project explores a question most seasonal beauty work gets wrong: how do you make a limited-edition campaign feel festive without making it feel cheap?
Instead of stacking decorative props, the campaign holds a strict visual system - vivid pumpkin orange, deep twilight violet, warm cream, and restrained black and lets a single product carry every frame.
GOLDMARK - A refined identity for modern legal expertise. ✦
A complete branding exploration focused on building a visual language that feels premium, trustworthy, timeless, and confident.
The identity combines a distinctive symbol, elegant typography, and a deep navy + warm gold palette to create a sophisticated presence across digital and print applications.
Services: Brand Identity • Logo Design • Art Direction • Visual System