Designing Wribu: A Memorable Tech-Oriented Brand IdentityDesigning Wribu: A Memorable Tech-Oriented Brand Identity
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Wribu is a modern digital-first brand built for scalability and simplicity. The objective was to create a clean, memorable logo that feels friendly yet tech-oriented.
The challenge was balancing approachability with modern startup aesthetics.
The solution focused on:
• Custom rounded typography for a soft, accessible feel • A bold accent color to increase memorability • Strong readability across mobile interfaces • Scalable logo structure for app icons and digital environments
The final identity delivers clarity, flexibility, and strong brand recognition — making Wribu suitable for digital platforms, mobile applications, and tech ecosystems.
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Creatives on Contra have earned over $150M and we are just getting started