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Project: Digital Brand Launch – Pilates First Studio
The Brief: Transform a service-based business with no prior web presence into a high-end digital brand.
I delivered a professional, modern website tailored to a premium audience. The project focused on:
Solving the Visibility Gap: Creating a professional online anchor for a previously offline business.
Aesthetic Excellence: An elegant, minimalist design focused on the wellness industry.
User-Centric UX: Tailoring the flow for women seeking a high-end, supportive fitness environment.
Technical Performance: A mobile-first build to ensure accessibility and high conversion rates on all devices.
I like how you kept everything minimal but still engaging, that’s not easy to pull off in a store design.
That’s a quality work.
Thank you so much!
Welcome 🙏🏻
Total transformation! 🚀 The jump from zero web presence to a high-fidelity digital brand like this is where the real ROI begins. That mobile-first build is going to be huge for conversion rates in the fitness space.
Clean, professional, and perfectly positioned for a premium audience. Well done!
Thank you for the feedback! Glad you like it!
looks fantastic 👌
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Recently I’ve started prototyping my designs in Figma more than I have in the past.
I tended to avoid prototyping in the past due to it being time consuming and honestly most of the projects I was working on were simple enough to not require this amount of detail.
But as the projects I work on have become more complex I’ve found that this extra attention to detail really helps align with stakeholders and sell them on a design before starting development.
With a prototyped design clients are able to interact and see how the website will function, not just how it will look. This helps reduce uncertainty in the final deliverable and ultimately helps speed up Webflow development.
In the past describing all the hover interactions and click interactions for something even as simple as the slider below would require both time for me to explain and some imagination on the client’s part.
While imagination is great, it’s not the best way to align on fine details.
Anyways, long story short, new policy is show don’t tell.
Great interactions! Reminds me Framer sites (ahah sorry had to do it as a Framer dev :))
Can't decide which one is better! 😩
Just made 2 variants of the same card and both are looking good as hell 🤌
Which one will you prefer?
6 voted
46%
7 voted
54%
13 votes
Closed
This B really stands out. The effort and thought behind it are obvious, and it shows in the final result. Keep pushing like this, you're building something remarkable.
Spent 10 mins with the Framer Logo Shader and wow!
Tinker with this, remix link in the replies 👇
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