What if a skincare website could look beautiful AND make shopping effortless? ✨
I recently designed a premium, Gen Z-inspired skincare website concept for Purely Prep.
Instead of just creating an attractive homepage, I focused on what matters in eCommerce: building trust, simplifying product discovery, and creating a smooth path to purchase.
Here's what I designed:
✨ Premium, mobile-first UI/UX
🛍️ Quick Shop and conversion-focused product sections
💜 Interactive skincare routine finder
⭐ Customer review and video testimonial layouts
🎥 Shoppable video sections
🛒 Product bundles and purchase reassurance
This is an independent design concept built with Lovable, not a completed client project or live Shopify store. The framework is designed with future Shopify implementation in mind.
the beginnings of a brand-new project & collaboration with a linkedin friend: meet HOJI, your go-to café for all things hojicha. logo? down. cozy vibes? way up.