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I began by analyzing their top three competitors to better understand their position in the market and identify opportunities for improvement. From there, I reviewed their traffic sources, advertising strategy, and screen recordings to see how customers were being introduced to the website and how they interacted once they arrived.
Using those insights, I wrote the website content and copy, designed the site structure, and launched the final website on Shopify.
Great approach. Starting with competitor research and customer behavior analysis before jumping into design decisions shows a strong strategic mindset. Which insight ended up having the biggest impact on the final website?
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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