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Every brand is shipping animated videos right now
Not because it's trendy
Because it's the best way to get your brand seen
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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For the Contra x Envato Challenge, 'Human by Design', we built a brand identity and animated a promo video for 'Olo', an accessible crypto-trading platform.
To us, the core of this challenge wasn't about creating more content with AI, but about maintaining one clear creative direction. When drawing from a massive library of separate AI generations, stock footage, fonts, and music, a project can easily turn into a disjointed visual mess. Envato served as our entire toolkit - from AI-generated audio and assets to stock templates and typography.
But every asset still had to answer one crucial question: 'Does this truly feel like Olo'? Guided by the brand promise of making crypto trading accessible for everyone, everywhere, human instinct drove the entire creative process:
1. Curating over generating: Rejecting raw AI outputs that felt flat or out of context and ruthlessly filtering for what actually worked.
2. Building a visual identity: Applying custom effects to transform generic stock footage into a unified aesthetic.
3. Directing the flow: Motion design, precise typography, and timing every single movement to the rhythm of the music in After Effects. Envato Stock and AI tools dramatically accelerate the build process, but it’s the human creator who infuses the soul. It provides the ingredients, but art direction, taste, and instinct define the quality of the final result.
Toolkit: Envato (Envato AI, Stock, Fonts, Audio) + After Effects & Adobe Illustrator.
Brand DesignCreative Design Motion DesignAdobe After EffectsEnvatoenvatochallengeaftereffectsbranding
Nice🔥
That looks exciting, i am eager to see!
Every bottle tells a story. ✨
MOVA is a personal care brand built around one idea — that how you smell is an extension of who you are.
I designed the full visual identity from scratch: brand strategy, hand-drawn pattern, packaging, and 3D motion.
Blender + After Effects 🎬
↓ save this if you love bold branding
#brandidentity #visualidentity #branddesign #packagingdesign #motiondesign #3danimation #blender3d #aftereffects #motiongraphics #graphicdesign #productdesign #brandingstudio #designportfolio
Branding 😍