A new visual direction for Friedrich Naumann Foundation - Jordan.
I developed a visual sub-identity for the “Nau Media” project, a media training initiative focused on digital communication, human rights-sensitive media, and combating misinformation.
The goal was to build a distinct visual system that could stand on its own while remaining connected to the broader FNF Jordan identity.
This is an initial look at the project. The full visual identity and its applications will be shared soon.
The deep green with lime accents reads "finance you can trust" without feeling like a bank, and the stats row right under the hero adds instant credibility. When pages like this get built, the dashboard in the hero is the part I'd make live: a lightweight animated version with...