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My senior once gave me a brief: pick one subject and design a poster every day for 100 days. I made it to 51.
Not because I ran out of ideas, but because by poster 51, the exercise had already taught me what it was supposed to.
What changed between Car 01 and Car 51 wasn't just better design skills. It was much more specific.
→ Coming up with ideas became faster. On day one, I'd spend hours trying to find a direction. A few weeks later, I could explore multiple concepts, reject the weak ones, and move on without overthinking.
→ My layouts became more intentional. The early posters were mostly a car placed in the centre with a background. Later, I started experimenting with depth, layering, asymmetry, and negative space because repeating the same layout wasn't interesting anymore.
→ I got bored, and that turned out to be the best part. Somewhere after the halfway mark, I stopped opening Illustrator first and started sketching with a pen. Many of the later posters began on paper instead of a screen. Boredom pushed me to think differently instead of just decorating.
→ I stopped chasing perfect. Some of the posters I spent the most time on were honestly weaker than the ones I finished quickly. I realised perfectionism was slowing me down more than it was improving the work.
The biggest lesson wasn't about vintage cars.
It was about having someone who gives you the right challenge. A good mentor doesn't just teach software or techniques. They give you a constraint that forces you to make decisions, stay consistent, and keep creating even when the excitement wears off.
If you're early in your design career, find someone who'll give you that kind of brief. It will teach you more than any course ever could.
#designthinking #creativeprocess #visualdesign #mentorship
#designcareer #creativeleadership #designcommunity #creativegrowth
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One of the best designs have seen so far today
Introducing KEEPS: A Digital Home for Physical Memories
KEEPS is a mobile app designed to preserve the physical objects that carry our memories.
While most memory apps are built around photos, KEEPS is built around everything else.
Concert tickets, boarding passes, receipts, handwritten notes, invitations, conference badges, and other small objects that people often keep long after their practical purpose has ended.
The idea came from a simple observation: many of us keep these items because they represent experiences, relationships, milestones, and moments we don’t want to forget. Over time, they become scattered across drawers, wallets, books, and boxes, making them difficult to revisit and easy to lose.
KEEPS transforms these physical keepsakes into digital artifacts.
Users can scan real objects, remove backgrounds, add contextual information such as location, date, people, and personal notes, and organize them into custom collections. Artifacts can also be created from templates, allowing users to recreate memories that no longer exist physically.
The prototype includes onboarding, collections, artifact detail pages, discovery flows, creation flows, profile experiences, and a connected navigation system that allows users to move through their archive naturally.
Rather than generating the entire product in a single prompt, I used Flowstep as a design engineering tool.
I started with a visual direction created in Figma, including custom illustrations, typography, layout systems, and the overall structure.
From there, I rebuilt the product inside Flowstep screen by screen, using detailed prompts to define hierarchy, spacing, interactions, navigation patterns, and user flows.
Each screen became the foundation for the next. Existing components were reused, refined, and expanded to create a cohesive design system across the entire application. The process was highly iterative: generating, reviewing, refining, and rebuilding until the product felt consistent both visually and functionally.
The result is not simply a collection of screens, but a connected prototype with clear user journeys, interaction logic, and product intent.
KEEPS is built around a simple belief:
The smallest objects often carry the biggest memories.
Flowstep file link: https://app.flowstep.ai/file?activeFileId=cb23715a-64af-4fb6-822a-c789fb99b461
The walkthrough, screen recording of the prototype working in Flowstep, my custom illustrations, and the screens designed in Flowstep are included below.
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From bean to brand. ☕✨
KIN is a cold brew coffee brand built around one idea — that the best coffee moments are never really about the coffee. They're about who you share them with.
I modeled and animated the coffee beans in Blender, then built the full brand identity around that same energy — bold, tactile, impossible to ignore.
Blender 3D | Brand Identity | Packaging Design
Brand DesignPackaging DesignProduct DesignAdobe IllustratorBlenderfreelancerlifebrandinggraphicdesign
The animated beans make the product itself part of the identity. Did you build the Blender motion first, or develop it alongside the packaging?