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your ad spend is only as good as your hook
if they don't understand the product immediately, they’re gone
fix your conversion with motion!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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When you elevate your work with thoughtful, cinematic animation, you turn a flat design into an experience that makes people stop and watch.
This is amazing Siddharth!
Could you walk us through which parts of the project were handled in After Effects and which were done in Jitter? Just to get a general sense of your workflow.
Thank you!
Xero Security System
Full-cycIe.
Concept creating - Brand Identity - UI/UX design -
Complete Visual System - Storyboarding - Voiceover -
Animation - Corrections.
Tech Stack:
Notebook - Illustrator - Figma - ElevenLabs - After
Effects - Premiere Pro - Handbrake.
Description:
The project reflects а comprehensive approach to
brand development, UI/UX architecture, and motion
design. Focusing оп а green-toned aesthetic, а
modular hierarchy that enhances immersion, and а
high Ievel of detail, I created а cohesive environment
in which complex security workflow are translated
into а cIear and compelling visual narrative.
It costs less than $20 to make such jaw dropping AI ad commercials, something you can offer for $20k, easily.
This is what it takes to create a massively successful AI ad commercial.
the idea, this is what makes or breaks the whole thing.
you need a solid framework and the final output in mind even before creating the first image, what are the scenes to combine, the dialogues, the color palette, angles, hooks, transitions, duration and the overall ad concept.
I often use Claude to help me build this framework with some variations, so i can adjust things in future depending on its outcome.
the images, every frame should be in sync.
every frames should follow a predefined color palette, characters and aesthetics following the ad psychology.
you can easily keep consistency between characters, scenes and colors by using the hex codes or color style in every prompt, or maybe using an image as reference for color palette. Higgsfield or Morphic has some good features to keep colors and aesthetics consistent across all frames.
the videos, consistency in all aspects.
consistency in motion, frame rate, camera locked/moving, voiceover, bgm among other aspects that makes an AI video feel like watching a tv commercial.
and the final editing, where simpler is better.
When watching an ad commercial, we don't want the viewer to be impressed with any insane video editing skill or graphics...we want the viewer to be hooked with the product we're selling.
It shouldn't feel like its made to impress the viewer, the more you understand customer psychology, the better and more successful ad commercials you can make.
WOW! 😲 this is amazing.
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