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β’ 1d
Bringing a fresh brand identity to life! π―β¨
Full branding concept for FOOD β "Good Bite, Good Vibes" β featuring logo design, color palette, custom patterns, menu layouts, and complete mockups from food truck branding to packaging. π¨π
Let me know what you think! π© DM for branding inquiries.
#GraphicDesign #BrandIdentity #LogoDesign #FoodBranding #PackagingDesign #MockupDesign #GraphicDesigner #VisualIdentity #BrandingDesign
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Brooklyn Nine-Nine, Boyleβs Food Truck visual identity
The other day I started thinking of fictional brands from TV shows and If you ever watched Brooklyn Nine-Nine you must know Boyle!
The idea was simple:
What would Boyleβs food truck look like if it were a real Brooklyn food truck?
I approached it as a visual designer, building the identity around the character himself β enthusiastic, slightly chaotic, unapologetically passionate about food, and very Brooklyn.
I worked on the visual language across the truck, typography, colors, graphics and supporting touchpoints to make it feel like an actual food business with a mascot, rather than just a prop from a TV show.
The challenge was finding the balance betweenΒ Brooklyn, food culture and Boyle's personalityΒ without making it feel like a generic New York food truck.
And honestly, fictional brands are some of my favorite design exercises.
Thereβs already a story, a personality and an audience.
The fun part is figuring out:
What does that look like?
Creativity at its Peak
Belovetz is a clothing brand born from a simple truth: the bond between people and their pets deserves to be worn, not just felt. Rooted in soft Y2K nostalgia and vintage warmth, the brand brings together comfort, style, and companionship into a single wardrobe made for two.
The identity of Belovetz was built around a soft, cozy aesthetic β warm pastel tones, rounded typography, and a visual language that feels like a favorite childhood sweater. Every detail, from the heart-shaped logo to the bandaid symbol woven into its DNA, speaks of care, affection, and the kind of love that never goes out of style.
More than a fashion label, Belovetz is an invitation: to dress the same way you love β openly, comfortably, and together with the ones who matter most, four-legged or not.
β’ Sep 3
this logo is the cutest, those colors on the pups in the last pics are so smart to use in alignment!
Doing a bit of portfolio housekeeping this month, so a few older projects are going up.
Youfiliate came to us with a name and PRD, and nothing else. No logo, no identity, no interface. Their product catches broken affiliate links before creators lose income from them. We did the branding and the whole product design.
It grew a lot since then, so we went back and brought the designs up to date. Smart links, analytics, dark mode, full mobile.
Another one built almost entirely through messages and Figma comments.
We did a second project with the same client too, already delivered, sharing that one soon.
Check it out π
