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Slurp! : Ramen Branding
Somewhere between “just a ramen shop” and “what the hell is happening in this bowl.”💚 Meet SLURP! a ramen concept built around bold flavour, playful chaos and the very serious business of making noodles fun.
We wanted to create a brand that doesn’t look, sound or behave like your usual ramen spot. From the mascot to the menu to the tiniest takeaway detail, everything has an opinion.
And yes, things are about to get messy.
Going full acid-green for a food brand is a gutsy call, since packaging usually chases warm appetite colors, but that is exactly why it will own the shelf. The playful chaos reads as intentional because the SLURP wordmark and layout stay disciplined underneath it. "The green...
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