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Sometimes the best social strategy gives your audience something to do, not just something to look at.
For Black Visionaries’ Trivia Game Night, I created an interactive Instagram “Add Yours” Story activation designed to build awareness and turn promotion into participation. The concept combined nostalgic visuals, team participation, and Instagram’s native sharing behavior to keep the activation moving beyond our existing audience.
The result: 140K+ participation and growing.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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I just got my first feature on Contra’s instagram account. Feeling blessed 🫶🏻
Awesome! Congrats
A cinematic promotional video created to bring the story to life, capture the book’s atmosphere, and spark curiosity among potential readers. Designed to showcase the book in an engaging visual format that can be used across social media, websites, Goodreads, and other promotional platforms.
Sample Project — Influencer Marketing Research & Competitive Analysis
This self-initiated sample project demonstrates my approach to influencer and creator research. It focuses on identifying relevant creators, analyzing engagement and content performance, researching competitor activity, evaluating audience and brand fit, and turning data into actionable insights for influencer marketing campaigns.
Created as a portfolio project to showcase my research, analysis, and strategic thinking skills.
