Ticked another bucket-list project off this year, this time, a title treatment for a new TV Crime Drama launching soon. Tall Tales & Murder, starring Ella Lily Hyland (Black Doves), Aidan Gillen (Game of Thrones), Philippa Dunne (Derry Girls) and Packy Lee (Peaky Blinders). If you know me, you’ll know how obsessed I am with film and TV, so this was a no-brainer project to work on. We explored a ton of custom title treatments for the show and, honestly, loved creating all of them. Here are a few quick shots from the exploration process. I’ll be sharing the full project as part of our upcoming site update soon.

Title treatments carry a constraint most lettering escapes: whatever you draw has to survive a 200px streaming tile with a platform badge and a progress bar parked on top of it, so the prettiest exploration rarely wins. Did you end up drawing a separate stacked lockup for that, or did one of these hold at both sizes?

Series title: The Grounds

Pilot title: Stay the Night

Pilot description: In dystopian Seattle, 2070, Detective Etienne Thibodeaux arrives at a secluded commune searching for Angelle Thibodeaux. He's greeted by a strange and secretive woman. When he asks about Angelle, the woman invites him to look around and stay the night without answering his question. Alone in his guest room, Etienne reveals what brought him there: Angelle is his mother. Then someone knocks at his door.

Where the series goes next: Etienne stays at the commune to find Angelle. As he gets to know its residents, he has to work out who knows where she is, why no one will answer him directly, and whether she came here by choice. All while concealing his true identity. Each discovery draws him further into the commune’s routines while making it harder to remain just a visitor. He loses track of time and feels strangely pulled toward Father Choice, the communes hidden leader. The knock at his door begins his first real encounter with what the residents have been keeping from him.

The cliffhanger got me ready to find out what happens next!