Does a fintech brand actually need to look like fintech?

We don’t think it does.

For KRON, we wanted to move away from the visual language you’d normally associate with finance.

No banking blue. No obvious financial symbols. No trying to scream “AI.”

Instead, we started with one idea:

What if wealth had depth?

That led us toward a much more spatial identity built around form, movement, architecture, and dimension.

Even the K started becoming less of a letter and more of a structure we could build around.

Still exploring how far this system can go.

Would you know this was a fintech brand without being told?

And more importantly, does it need to?

Honestly this branding kit feels luxury specially with high contrast and soft colors good job 🎉🎉❤️❤️

Nike × Champions League Ball Concept

An independent concept exploring what a Champions League ball could look like through Nike’s visual language.

The idea starts with a star containing a Swoosh in the negative space, then extends into a complete ball system using Nike’s existing panel construction.

Designed and animated with Spline, After Effects, and a custom 3D ball tool built for the project.

Unofficial concept. Not affiliated with Nike or UEFA.

This is very well thought of and creative