Jewelry Campaign — Editorial AI Photography
Self-directed concept campaign exploring AI-generated editorial photography for a fine jewelry collection (necklace + two rings) — portrait, lifestyle, and product photography with cohesive art direction.
The series combines close-up beauty portraits (dramatic nighttime pool lighting, warm golden tones) with detailed product shots (wet wood tray, dark water reflections), focused on realistic skin texture, natural asymmetrical poses, and precise color/lighting consistency across every image.
Process: iterative prompt engineering, reference-based lighting and color matching, multi-image campaign consistency across portrait and product formats.
A one-take cinematic journey through time, from the past to the future, and into collapse.
Built entirely with Seedance 2.5 using continuous camera motion and seamless environment transitions to explore how time evolves around a single character.
Created a 20-second UGC-style skincare advertisement featuring a male creator presenting a moisturiser in a natural, premium setting.
The video combines realistic AI character animation, product-focused camera movement, smooth rack focus, natural hand gestures, consistent voice-over, accurate lip-sync, and subtle motion graphics.
The goal was to make the video feel like authentic creator content while maintaining the polished visual quality of a professional product advertisement.
Creative direction: UGC Product Advertising
Format: 20-second video
Focus: Skincare / Beauty / Product Marketing