Visual Identity for Magda Apart Hotel: Legacy & Sophistication I designed a minimalist identity for Magda Apart Hotel, blending personal heritage with high-end service. The concept centers on a crown symbol—a tribute to the owner’s grandmother, Magda—representing both quality and roots. The 'M' monogram serves as a clean, impactful anchor, ensuring legibility and brand recognition. I curated a color palette of deep blue for tranquility and soft mustard for elegance, creating a sophisticated atmosphere where guests feel at home. The result is a refined visual system that balances historical meaning with a modern, functional aesthetic for the hospitality industry.