Direct-Booking Growth Strategy for a 15-Hotel Hospitality Group

Direct-Booking Growth Strategy for a 15-Hotel Hospitality GroupDirect-Booking Growth Strategy for a 15-Hotel Hospitality Group

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Toshiba Aslam

• Sep 27

Hospitality Brand Operating 15 Hotels A regional hotel group was paying OTA commissions on bookings it should have owned. We turned paid search and social into a direct-booking engine that now outperforms the OTAs they used to depend on. Two years on, we're still their growth team.

Business Strategy Facebook Ads Management Meta Ads Expert Buffer Facebook Business Manager Facebook Pixel

Halil Aydin

pro

• Nov 3

Crenaly: a booking SaaS I designed and built end-to-end for appointment-based businesses in France: salons, barbers, beauty and wellness.

The core idea: when a client cancels, the freed slot is automatically offered to clients who asked for an earlier time. The first to accept gets it, their appointment moves in place, and the slot they leave is offered next. No double booking, no manual work.

Around it, a full product: → Branded booking page for each business, embeddable on their own site → Mobile-first booking flow, no account needed → Agenda, client management, team roles & permissions → Verified reviews, analytics, Stripe billing

Product, UX/UI, frontend and backend. Next.js · TypeScript · NestJS · PostgreSQL · Redis

crenaly.com

Completed work

Full Stack Development Product Design Next.js NestJS Frontend Development Claude

Senad Šećerović

pro

• Nov 3

Automatically offering a cancelled slot to the next client is such a practical feature for salons and barbers. Designing and building Crenaly end to end must have made those flows much tighter.

Daniel G Bright

max

• Nov 3

A Greek car-rental platform called itself a marketplace, so buyers filed it with stranger-to-stranger apps. We moved it to car rental. Now its benchmark is Sixt.

The founder:

“Great work across the board and a very responsive great designer with excellent communication skills.”