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I found a small album of BELGIAN PHARMACY labels from around 1890-1910 in the Wellcome Collection, printed in Brussels by J.J. Lemoine, with Art Nouveau frames and bold two-ink lithography. I built a Recraft V4 Style from three of them and used it to open a fictional shop, the DIGITAL AGE PHARMACY, which sells with 1900 confidence but treats today's ailments. The series follows one tired patient through a single day, from the Monday-morning syrup at 7 AM to the only prescription that really works at midnight. Every label keeps the originals' two inks and ornate frames, but now draws laptops, earbuds, spam and doomscrolling. Same cures, new aches.
Same cures, new aches.
I found a small album of Belgian pharmacy labels from around 1890-1910 in the Wellcome Collection archive and turned three of them into a custom @recraftai Style. Then I opened a fictional shop, the Digital Age Pharmacy, which sells with 1900 confidence but treats today's ailments: Monday mornings, pointless meetings, spam, tech neck, doomscrolling.
One tired patient, one day, from 7 AM to the only prescription that really works at midnight.
MORE THEN/NOW IN THE COMMENTS! (few elements can be post here)
Project: https://www.recraft.ai/project/11570684-6d88-40be-8e32-cfdcb0a790ba
Walkthrough video: https://www.awesomescreenshot.com/video/57910993?key=dfccd7a405144bc67577006a8a5c8dae
Originals: Wellcome Collection (Pommade Ysérine, CC BY 4.0)
- Pommade Ysérine: https://wellcomecollection.org/works/ugd3z3ve (CC BY 4.0, credit: Wellcome Collection)
- Cigarettes Antiasthmatiques Daturol: https://wellcomecollection.org/works/r9r39y3a (Public Domain Mark, Wellcome Collection)
- Elixir Anti-Asthmatique: https://wellcomecollection.org/works/dgm6ga52 (Wellcome Collection)
#recraftstyleschallenge
Then / Now
Style results (Demo)
Style results (Demo 2)
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Recraft project: https://www.recraft.ai/project/ae17a521-566c-457e-9482-d4b94157111f
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Old prints, new rituals. My entry for the Contra × Recraft Archive Style Challenge.
This is beautiful Sofiia! Love how you turned your daily coffee ritual + Japan daydream into a full brand concept. The MADO packaging with that Japanese illustration style is so warm and nostalgic. Coffee tooth is real! ☕️ Hope you get to Japan soon!
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day by the day work you are doing is outstanding man.