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2026 Summer Collection Landing Page
Developed all creative in partnership with photographer and graphic designer, wrote all copy and curated featured product assortment.
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Looks great! What about readability though?
Text seems low contrast to me. Although I have a poor vision and most things seem too small and low contrast to me.
Shopify Abandoned Cart Recovery Automation 🛒
Ever wondered how many potential orders an online store could miss when customers add products to their cart but leave without completing checkout?
I built an abandoned cart automation workflow using Activepieces, Shopify, Google Gemini, Gmail, and WhatsApp Business.
⚙️ How It Works
🛒 Cart Trigger: Detects an abandoned checkout event from Shopify.
🔀 Conditional Routing: Routes the workflow based on configured conditions.
🤖 AI-Powered Messaging: Gemini generates a personalized reminder message.
💬 WhatsApp Reminder: Sends a cart reminder through WhatsApp Business.
📧 Email Reminder: Sends a follow-up email to encourage the customer to complete checkout.
💡 How It Can Help E-commerce Businesses
Remind customers about products left in their carts.
Reduce repetitive manual follow-up work.
Make customer communication more consistent.
Create an opportunity to recover potentially lost sales.
Tools Used: Activepieces | Shopify | Google Gemini | Gmail | WhatsApp Business
Project Type: Personal Automation Project
I built this workflow to demonstrate how automation can support abandoned cart recovery for Shopify and D2C businesses.
Interested in automating your store's customer follow-ups? Let's connect.
The 30–60 minute delay then 24-hour follow-up is a sensible cadence. The part I would harden next is the stop conditions: once the cart converts or the customer replies, every channel should cancel, and WhatsApp especially needs a clear opt-in trail before the first send....
A fashion storefront needs to show the outfit and make its individual pieces easy to find.
For FORM, I paired a warm, editorial lookbook with clearly grouped product names, prices, and size choices.
Cream surfaces, charcoal typography, and consistent product cards connect the homepage with the desktop and mobile screen concepts.
One useful design principle from this project: give campaign imagery and shopping details their own readable zones. The collection can have a strong visual presence while the next product decision stays clear.
Explore the complete design case study:
https://contra.com/p/rNPRqooQ-form-fashion-e-commerce-website-design
When exploring a clothing collection, what helps you most: a styled outfit or an individual product grid?
Adorable