Sales KPI Dashboard | Data Analysis & Visualization : An interactive Sales KPI Dashboard designed to provide a clear view of business performance and support data-driven decision-making.

The analysis compares 2020 sales performance against the prior year across key metrics, including total sales, total profit, and profit ratio.

Key dashboard features include:

• Sales and profit performance by state and region • Monthly sales trends compared with the previous year • Sales distribution across regions and customer segments • Sales performance by product category • Top-performing products • Interactive filters for region, profit range, and reporting period • Automatically generated business insights highlighting key performance changes

The dashboard was designed to transform raw sales data into a clear and interactive reporting solution, making it easier to monitor performance, identify trends, and explore key business metrics.

Tools used: Data Analysis, Microsoft Excel, Data Visualization