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Jobora is a job application tracking SaaS with a strong product but low user discovery. In a crowded market, the brand lacked clear differentiation and the messaging did not speak directly to its intended audience, which slowed adoption.
We started with a full brand strategy process to clarify the target audience, positioning, and value. From there, we built a new identity system and designed a clearer landing page and dashboard, focused on simplicity and fast understanding.
After launch, Jobora saw increased user adoption and stronger early traction, supported by a clearer strategy and sharper product narrative.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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