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This is a personal spec project created for my portfolio and is not an official project for or affiliated with Nike.
I created this cinematic AI commercial to explore how a Nike shoe could be brought to life through AI-generated storytelling. The concept focuses on transformation the shoe forming from raw elements, materials coming together, and the final product bursting into motion.
My Role
I handled the creative direction and AI video production, developing the concept and creating the visual sequences from start to finish.
What I Created
Creative concept & visual direction
AI-generated cinematic visuals
Product transformation sequences
Dynamic motion and energy
Detailed shoe-focused shots
Commercial-style storytelling
Final video production
Goal
The goal of this project was to demonstrate my ability to create high-impact AI commercials for global brands and show how AI can transform a simple product concept into a visually engaging campaign.
Disclaimer: This is an unofficial, self-initiated spec project created solely for portfolio purposes. Nike did not commission, sponsor, approve, or endorse this work.
Role: AI Creative Director & AI Video Creator
Category: AI Advertising • Spec Commercial • Product Video
Turning products into stories people remember. 👟⚡
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MADE OF is a luxury material-typography campaign exploring what shapes a brand: its materials, craftsmanship, ideas and defining qualities. Five original visual references move from separated natural elements into MADE OF, FASHION, MAKEUP and finally GOALS—constructed from AMBITION, WORK, CREATIVITY, PASSION and TIME. I designed the concept as a flexible storytelling template that could be adapted to different industries and generated it as one continuous 30-second film using Seedance 2.5 in CapCut Video Studio.
The Hermes breakdown into leather, stitching, and gold hardware is such a satisfying way to reverse engineer a brand. Of the five you deconstructed, was there one that resisted the process, where the core materials weren't obvious right away?
"Only One Flame Survives the Storm" — a single continuous one-take anime battle, entirely AI-generated in CapCut Video Studio with Seedance 2.5.
Two original warriors, one arena, no cuts: a lightning-wielding swordsman vs. a fire-fisted fighter, clashing across a storm-lit rooftop until only one is left standing.
🎬 Built with: CapCut Video Studio (Seedance 2.5)
⚙️ Workflow: Wrote a detailed single-shot prompt covering subject, action, and camera movement, then used 1-second timestamp control to direct each beat of the fight — the clash, the escalation, the simultaneous final attack, and the win. Negative prompting kept it clean (no jump cuts, no extra characters, no artifacts) to preserve the illusion of one unbroken take.
Prompt used: "A single unbroken continuous cinematic shot in high-quality anime style, dynamic camera circling and tracking through an epic battle between two original anime warriors on a destroyed rooftop city arena at dusk..." [continued in comments/caption card if platform truncates]
30 seconds. One shot. No cuts.
#contraseedancechallenge #CapCutCPP
contraseedancechallengeAI Video ProductionCopywritingFramer Website DesignWeb DesignFigmaFramerWebflowAI Content CreationSocial Media ManagementCapCut
good looking.
Greetings from Europe,
I decided to create my 2nd take on this competition about Quintes... The project where I'm bullish as an ambassador. They've been quiet for some time, but "people lie; numbers don't!"
Creating this was much simpler than the 1st one;
I just opened @CapCut Video Studio, selected "full video", 16:9 ratio, and the shortest possible time. Attached pics for reference, and wrote a simple but comprehensive prompt. Then just fixed the settings on the next page a bit, and BOOM, the video was ready!
