The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
A self-initiated brand identity concept for Lunara, a premium wellness brand. The project explores logo design, color, typography, patterns, packaging, and brand applications to create a sophisticated and nature-inspired visual identity.
Going that dark with the green is the gutsier call here - most wellness brands stop at pale sage, and the near-black depth is what's carrying the premium read. Curious whether the palette was locked from the start or came out of testing the packaging against real shelf lighting?
Thanks for your reply I am still learning
Thanks a lot
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic 🚀
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
Almost two years ago, I started shaping the visual identity of my own studio.
Time flies. Couldn't be happier with what we've built so far, and what's next!
The eye motif carrying through every project instead of just the logo is what makes the studio's own identity actually recognizable, most agencies never bother applying their brand to themselves that consistently.
Branding for Day of CTO a newsletter or digital media that captures the real, day-to-day challenges of being a CTO. It reads like a diary of tech leadership, sharing the realities that are often left unsaid.
Branding 😍