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I created and managed a premium content strategy for a luxury lifestyle brand, focusing on visual storytelling and brand positioning. I developed high-quality posts, refined brand messaging, and maintained consistent aesthetics to elevate audience perception. Through strategic content planning and engagement monitoring, I enhanced brand visibility and built a strong, aspirational online presence.
Skills and deliverables
Social Media Content Creation
Social Media Design
Social Media Marketing
Social Media Management
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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"Luxury is no longer just consumed, it's owned, experienced, and compounded."
Two different ways to sell the dream.
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Cinematic twilight for me. 🌆 That golden-hour mood makes luxury feel like something you step into.
Designed and managed a premium social media content strategy for a yoga and wellness brand focused on increasing engagement, strengthening brand identity, and attracting new clients. This project includes Instagram post designs, class promotions, wellness tips, pricing graphics, and educational content with a clean, calming, and modern aesthetic. Every design was created to communicate the brand's values while encouraging audience interaction and driving business growth through strategic content marketing.
#SocialMediaManager #SocialMediaMarketing #ContentStrategy #ContentCreation #InstagramMarketing #GraphicDesign #Canva #AdobePhotoshop #BrandIdentity #DigitalMarketing #YogaMarketing #WellnessBrand #FitnessMarketing #ContentPlanning #VisualBranding #CreativeDirection #CarouselDesign #MarketingDesign #PersonalBranding #SocialMediaDesign #AudienceGrowth #EngagementStrategy #HealthAndWellness #InstagramContent #ContentMarketing #CreativeMarketing #BrandStrategy #WellnessCoach #YogaStudio #ContraCreator
One of my favorite landing pages since becoming a Squarespace Circle member in 2024, this project uses Squarespace’s new “Finish Layer” tools to create an engaging, exploratory user-experience.
My client, the lovely Heidi of Wild Belly, is a somatic coach for new mothers. One of the challenges we faced in her website strategy was her lack of professional photography. Turns out, this was actually an opportunity to get personal — and Squarespace's Block Animations helped us bring this core design element to life!
Tender family photos were first given a nostalgic treatment, then set to lift, jump, & grow on hover as if you’re thumbing through them yourself. This extra animation feels so intentional, especially considering that noticing physical stimuli is the very basis of Heidi's somatic work.
The new moms Heidi works with are hyper-aware they're creating memories at every step of their parenting journey, so providing visual cues that demonstrate this desire in real time was a huge win! The Finish Layer tools help us tell this story in new and engaging ways, while supporting the narrative arc at play in our webcopy (the place I start in all my projects).
What at first felt like 'lack' ended up being the unifying element behind this brand, and Squarespace's Finish Layer tools made implementation all the more successful.
Check it out for yourself! www.wildbellypdx.com
