AZNO — Stationery Manufacturer | Brand Identity Case As an Art Director & Brand Designer, my role...

AZNO — Stationery Manufacturer | Brand Identity Case As an Art Director & Brand Designer, my role...AZNO — Stationery Manufacturer | Brand Identity Case As an Art Director & Brand Designer, my role...

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Saidazim Saitov

• Jan 17

AZNO — Stationery Manufacturer | Brand Identity Case

As an Art Director & Brand Designer, my role in this project went far beyond creating a logo.

The challenge: To build a non-typical, premium brand identity for a stationery manufacturer — a category often overloaded with generic visuals.

My responsibility: • Art direction of the entire branding process • Brand strategy & visual concept • Creating a distinctive, premium brand language

The solution: We developed a modern logo and corporate identity built around the letter “A”, stylized as a notebook form. This symbol reflects creativity, knowledge, practicality, and structure — the core values of the brand.

branddesigner artdirector brandidentity

Munzir Kareem

pro

• Jan 20

man first shot is hella good!

Arshia Nasir

pro

• Jan 18

Keep it up..I love stationary!

Akin Gundogan

• Jan 18

Logo, it's animation & colors, all great!

Misfalah Fajar

• Jan 20

Great work Saidazim, love it.

Monserrat Vazquez

max

• Mar 11

Different design paths. Same destination. 🗺️

My journey into freelancing wasn’t linear - nonprofit work, agency life, then eventually freelance. Each stage shaped how I think about brand strategy today.

This piece is a quick tour of just some of my bottle packaging designs. Different identities, different strategies, but all built with the same objective: standing out on the shelf.

A little visual reminder that there’s rarely just one path in design.

(Audio on 🎧)

allroadsleadtorome Packaging Design freelancerlife

Kevin Craft

• Mar 10

Stoked to share the brand identity we created for Floaa, a Canadian cycling apparel brand. The logo is a minimal F that echoes the motion of cycling fluid, continuous, infinite. Paired with streetwear-inspired type, black, white + earthy neutrals, and motion-blurred photography that puts you right in the ride.⁠ ⁠ Built with @brandtcreative.co ⁠

https://www.instagram.com/p/DVRDW5hkotk/?img_index=1

fitness branddesigner brandidentitydesign

Alex Aperios

pro

• Mar 11

Always incredibly satisfying putting all my work together as a collection. Behind every rebrand and every refresh are 100 different iterations and hours of frustration. Some ideas work, some don't, but it's all necessary work, because without the experiments, we'd never find the good stuff! I'll always love logo design. Regardless of what people say, a mark is still one of the greatest pieces of design you can own.

logos logodesign brandingstudio