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More than a website: a marketing platform for doctors
Most doctors have a website that sits still. We built something different for Dr. Luísa Gross, an oculoplastic surgeon in Brazil: an elegant public website connected to a private platform where her whole marketing operation runs.
The public website
A refined, mobile-first design that reflects the doctor's personal brand.
Pages for every procedure, with explanations and related videos.
Real patient results, Instagram content and a blog with educational articles.
Real Google reviews, approved one by one before they appear on the site.
Every contact button opens WhatsApp with a personalized message, and each contact is saved as a lead.
The management platform
Website metrics: visits, unique visitors and the most-viewed pages, compared with the previous period.
Leads: every contact is tracked back to its source, so the doctor knows which ads and campaigns bring patients.
Instagram and ads: account performance, engagement and ad spend in one place. With one click, a post can be sent to the right section of the website.
Google Business Profile: views, calls, direction requests, search terms and reviews, with replies right from the platform.
Marketing board: a Trello-style board where the doctor, the video editor, the designer and the social media manager work together. Each task has deadlines, checklists, files and approvals, and everyone gets an email when something needs their attention.
Weekly Stories planner: daily scripts the doctor can open, record and check off from her phone.
Publishing to Instagram: approved Reels, feed posts and Stories can be published or scheduled straight from the board, with caption and cover.
Website editor: texts, photos, videos, results and blog articles can be updated without a developer.
Users and permissions: each team member sees and edits only what their role allows.
Why it matters The doctor gets one place to plan content, publish it, measure results and see which efforts actually bring new patients. Her marketing becomes organized, measurable and connected to her website.
The network for creativity
Join 1.25M professional creatives like you
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