The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
While designing the artisan onboarding flow for Workforce, I made phone number a required field for registration.
Why?
Artisans aren’t always sitting behind a screen. They’re often on-site, moving between jobs, or actively working offline.
So when a customer requests their service, how do we make sure they can respond quickly?
Their phone.
The phone number isn’t just another registration field. It connects the digital marketplace to the way artisans actually work in the real world.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic 🚀
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
The gap between skilled artisans and service seekers still exists, even in an increasingly digital world.
Moving into a new environment and finding a trusted, verified artisan for a task can be difficult. At the same time, artisans often rely heavily on referrals and recurring customers, limiting their opportunities to reach new clients.
I worked on Workforce, a marketplace designed to bridge that gap by connecting users with artisans based on the services they need.
One web application. Two different users. One shared ecosystem.
How’s the hero section looking? 👀
The two-sided marketplace problem is a useful starting point. I’d make the path for hiring an artisan distinct from the path for offering a service, with verification explained near the first contact action. How are you handling that split in Workforce?
Pops out better in Light
remembered a scoping call i had last year, they were raisingthey came to me to redesign their site
biggest problem… it had everything and i mean everything
about, features, product, … you name it they had it
don’t get me wrong, none of those pages were inherently wrong. it’s just that they didn’t need them yet. and i get why founders do it, makes you feel like you look more legit.
but this is where i have to push back… like a lot
a website shouldn’t be a filing cabinet for everything about the business
especially when the person landing on your site for the first time doesn’t care yet
so i cut everything down to 5 pages + pricing
they raised their seed round the next month
even better they started getting more signups
sometimes the better design decision isn’t figuring out how a page should look
it’s asking why the page should exist in the first place
[the image isn't their site tho... just some concept work. NDA unfortunately 🥲]
Did the founders mention any specific feedback from seed investors about the new clarity, or was it purely reflected in the sudden jump in signup metrics?