The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Most owner-run product businesses know their total margin. Few know where it goes.
In this illustrative Margin X-Ray, the top 20 customers earn +31% gross margin after cost-to-serve. One-off small orders and the heavy-discount group lose money (-4% and -8%).
The fix is rarely "raise all prices". It is usually a minimum order size, clearer discount rules and who gets free delivery.
Want to see this on your own sales export? Margin X-Ray, 1 week.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
You want your visitors to find the offer and convert every visitor into a client.
But your ad is sending them to the homepage.
The homepage explained your whole company.
By the time a visitor found the offer, they were gone.
While working on MNC’s website redesign project,
We designed a simple general landing page with 1-3 extra sections about their products and services.
We kept it minimal.
Not too cluttered with copy, as people don't have time to read.
The offer in one clear line.
One simple button to book a demo call.
People from ads don't want a tour of your business.
They want to know if this solves their problem, fast.
A homepage explains.
A landing page converts.
If your ads send people to a page that reads like a brochure, you're paying for clicks that never turn into calls.
What issues are you facing on your landing page?
margin OS, a creative capital tech product that surfaces customized recommendation based on trusted networks, project context, and resource needs.
BabaGo has four kinds of users, each with their own orders, payments and support needs. The admin team needs to see the health of the whole business at a glance and still drill into one person quickly. That tension shaped every screen.
The main dashboard answers “how are we doing?” in layers. Headline numbers sit at the top, followed by top products, a customer growth map, an order gauge, live status breakdowns and recent activity. Support tickets, promotions and feedback scores sit alongside, so problems surface early instead of waiting in a report.
The Customers Management screen pairs eight summary metrics with a searchable, filterable table. Tier, spend, flags and status are color coded, so the people who need attention stand out in a long list. The Wallet Overview applies the same thinking to money: balance, revenue, earnings and pending payouts on top, a transaction chart and payout split beside it, and a detailed history below that breaks down card, transfer and offline payments.
The Regional Role screen keeps a heavy permissions task simple. Admins add regional leads, switch roles from inline dropdowns, and see who is active, pending or deactivated, filtered by region.
Across all four screens I kept one consistent sidebar, one table pattern and one set of status colors, so an admin who learns one screen already knows the rest.
Those status colours work well.