I have been collaborating with Majid Al Futtaim (since 2023) on the design and layout of digital newsletters, award submissions and PowerPoint presentations, as well as campaign marketing collateral.
Other Work
Includes, but is not limited to, invitation designs, signage, brand collateral such as folders and calendars, and promotional materials.
Nice test Salman! The thumbnail to carousel transition works really well - that blue gradient is smooth and the character cards pop nicely. The animation preview feels clean and engaging, definitely works together with the thumbnail. Great After Effects execution!🔥♥️
When it comes to design, every visual choice made should serve a purpose. A simple GIF with sequential icons should be able to tell a story.
When determining clarity, I ask myself, "If I share assets without context, can at least 7 out of 10 people understand what it’s communicating? Can they grasp the fundamentals (what it's about and who it’s for) without needing further explanation?" A bonus is how well it invokes curiosity.
If so, good. This question helps me decide what assets are included in my work based on how it fits into the project's story.
Good intentional design allows visuals to speak in the absence of words.