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Day 3 of 30: a daily hero section challenge.
Today's piece: a personal brand site for a fashion creator : "Sienna Salvatore," a fictional influencer who turns outfits and everyday rituals into shoppable stories.
Concept: a personal brand site for a fashion and lifestyle creator. The hero layers an editorial serif wordmark through the portrait, paired with a script logo, a look book-style alternating palette, animated stats, and a testimonial carousel, a site built to convert brand partnerships, not just collect likes.
This one started from a template by Akin & Ed; my work was adapting and customizing it , the direction, copy voice, and detailing that turn a template into a brand.
3 down, 27 to go.
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Website hero exploration for a startup called Balance, built in Framer
Love it, Aryna!!
AI is going to make websites much easier to build.
And much faster.
I'm pretty sure of that.
But I don't think this makes web design less valuable.
It makes good web strategy more valuable.
Because there will be no shortage of websites that look good.
The real question is whether the website has a job.
For me, that job is pretty simple:
Bring the right traffic.
Build trust quickly.
Turn that traffic into leads.
Send those leads where the business can actually do something with them.
That's what I'm trying to build around real estate.
Not just another nice-looking website.
A proper online asset that actually has a role in the business.
Amazing work!
A retreat is made up of moments, not just destinations.
The gallery of past retreats in Namaste Studios treats each one like a small chapter in a larger story. A mix of image sizes, dates, and compositions gives the section an editorial rhythm and makes exploring it feel a little less expected.
Opening a card brings one retreat into focus, so you can spend a moment with it before moving on to the next.
The interaction stays quiet and simple, which felt important here. The gallery should encourage curiosity without turning into the loudest part of the page.
More like a collection of memories than a catalogue of places.
Built for my Namaste Studios Framer template. 🌿
