Contra - A professional network for the jobs and skills of the futureImbiza, Yezimbiza, Yezimanga – Packaging The brief was to design a cost effective package for pro...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Imbiza, Yezimbiza, Yezimanga – Packaging
The brief was to design a cost effective package for production and shipping (the old product was in a 750ml large glass bottle), as well as stand out in a crowded market place of herbal supplements. My concept design was to a make at home package that consists of a liquid sachet and a paper envelope containing a herbal tea bag which is then wrapped in a single 3-fold sheet and eyelet punched to hold everything together.
Marigold is a one day concept for envato's human by design challenge. i set the direction in real photography first then generated against that standard.
I’m currently working on a branding project for Massage & Mocktails — a concept built around couples learning massage together in a relaxed, social atmosphere.
These are two early, black & white directions from Stage 2 of my branding process, before moving into color, typography, and the full visual system.
The interesting part?
My client chose Concept 1. I chose Concept 2.
Now I’m curious what other creatives think.
Which direction would you choose — 1 or 2? And why?
Sometimes the most interesting part of branding is seeing how differently a client and a designer respond to the same brief.
Concept 2 for me. That interlocking figure mark reads as two people meeting, which is the actual brief here, so it gives you more to build a system on. Concept 1 is the safer, more literal pick, which is usually why clients reach for it.