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Just dropped on Contra: Full Branding for Trend Mover 🚀
When building an identity for a brand moving fast, safe design doesn't cut it. We built a complete visual system for Trend Mover from the ground up—turning high-energy positioning into a bold, cohesive visual story.
What went into the build:
Brand Strategy & Positioning: Defining the core identity and edge.
Visual Identity System: Custom typography, color architecture, and scalable assets.
Brand Applications: Bringing the system to life across touchpoints.
We don't do cookie-cutter visuals—we build systems that command attention and drive narrative clarity.
Check out the full case study on our profile.
We’d love to hear your thoughts! Drop a comment on what stands out to you.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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The mark fans out from a narrow point, while the wordmark leans forward. together, they give it a sense of movement without needing much detail.
There’s a lot of color in the wider identity, so the logo holds its own in plain white. Simple geometry with enough weight to stand up to everything around it.
This is fire, Daniel
The logo conveys the story
So, what is ROSI?
A few cans.
Five colours.
One very simple fish.
A ridiculously large wordmark.
And hopefully proof that everyday products don’t have to look everyday.
The ridiculously large wordmark is the entire personality, tinned fish has never strutted like this. Proof that confidence is a design decision, not a budget line.