Editorial Menu Design for Havana Rouge: Enhancing Brand IdentityEditorial Menu Design for Havana Rouge: Enhancing Brand Identity
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Angel Bernal
• 5h
CASE STUDY
This project involved the editorial design of the menu for Havana Rouge, translating the restaurant’s retro-tropical identity into one of the most important communication elements of the customer experience. The goal was to create a visual system that remained consistent with the brand and made the content easy to read and navigate.
Every design decision—from composition and typographic hierarchy to the use of textures, colors, and graphic elements—aligned with the visual language previously defined for the brand. The result was an editorial piece that not only clearly organized the menu offerings but also reinforced the restaurant’s personality and character on every page.
PROJECT SUMMARY
Editorial menu design for Havana Rouge, applying the brand’s visual identity through a coherent composition, hierarchy, and graphic language to enrich the customer experience.
Content StrategyEditorial DesignGraphic DesignAdobe IllustratorAdobe InDesignAdobe Photoshop
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