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Can design make you taste a brand before you even try the product? 🍒
With FRUTTO, the goal was to break away from distant, over-polished corporate aesthetics. We focused on "raw honesty" through direct-flash photography and bold, organic typography to build a direct bridge between the source and the consumer.
The result is a visual system that feels as fresh and intense as the fruit itself. High-contrast, high-impact, and zero fluff.
Here’s the full case study!
Check it out
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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From homemade shots to professional brand visuals.
Ready for social media, ads, ecommerce and product pages.
Before vs After.
10 votes
Ends in 17h
nice, feeling thirsty already 😂
One of my clients messaged me out of nowhere a few weeks ago.
A local business journal had seen his videos and invited him to speak at their event. In person. The next morning.
He said the videos were what got them interested.
I won't lie, that one hit different.
Because when we started working together, the brief wasn't complicated. He runs a branding company. He had a strong visual identity, a clear point of view, and real things to say on camera. My job was to make sure the videos actually felt like him.
So I didn't bring in outside b-roll or flashy transitions. I took what was already there: his presence, his brand colors, the way his website uses bold words over strong imagery, and built the edit around that. At key moments, the video stops. One phrase. His colors. Then it moves on.
Simple. But very him.
The reach numbers were solid. But honestly, a speaking invite from a business journal because someone saw the videos? That's the kind of result that reminds me why this work matters.
Nice work🔥👏👏
Built “BrandForge AI” with ElevenCreative Flows for the Contra x ElevenCreative challenge.
It transforms a simple brand idea into a complete cinematic brand ecosystem:
• Brand identity boards
• Product visuals
• Campaign creatives
• Social media assets
• Packaging systems
• Environmental storytelling
Input:
Just a brand name + short description.
Output:
A fully art-directed visual universe designed to feel like work from a premium creative agency.
Built for creators, marketers, startups, and studios exploring faster ways to develop launch-ready brand systems with AI.
Template link
Try it out and let me know your thoughts!
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