UI design for an e-commerce gifting app, born from a need to help people effortlessly create and customize beautifully packaged gift boxes, make easy payments, and track deliveries without feeling like they just ran a marathon.
a dark dashboard makes sense here, the watches get to be the brightest thing on screen. how do you show a collection's value changing without it feeling like a trading app?
The motion blur on the figures gives the orange-to-blue gradient a reason to be there, and the small star mark stays readable on both the cheek and the shirt. Did the star come first as a standalone mark, or did it grow out of the photography direction?
This is genuinely creative! What I love most is how the design manages to stand out while still feeling intentional and well thought out. There’s something about the overall execution that naturally draws your attention and makes you want to take a closer look. It’s always...