For this challenge, I chose Zed & Co., a local lifestyle brand with a distinctiveFor this challenge, I chose Zed & Co., a local lifestyle brand with a distinctive
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‪Aya Ahmed‬‏
• 1d
For this challenge, I chose Zed & Co., a local lifestyle brand with a distinctive identity that combines specialty coffee, home products, and curated everyday essentials.
Instead of creating a completely new brand experience, I focused on delivering a meaningful digital glow-up that respects the existing identity while improving usability and adding business value through AI and automation.
Key Improvements
AI-powered shopping assistant
Stock alert email automation
WhatsApp customer support
Wishlist functionality
Improved product discovery
Smarter product recommendations
Enhanced mobile experience
Refined newsletter flow
This project was designed to demonstrate how thoughtful UX, AI, and automation can improve customer experience while helping a real business grow. Project link Before: Zed & Co :https://zednco.com/
Project link After: zed and co-glow-up : https://zed-and-co-glow-up.base44.app/
Completed work
base44giveitaglowchallengeProduct DesignUI DesignBase44ChatGPT
‪Aya's avatar
‪Aya Ahmed‬‏
• 1d
project LinkedIn: zed and co-glow-up project X: zed and co-glow-up Project link Before: Zed & Co :https://zednco.com/
Project link After: zed and co-glow-up : https://zed-and-co-glow-up.base44.app/
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